On 26.07.2011 the event “Day of the Bulgarian Cosmetics” was held in “Strimon SPA club”, Kustendil. BNAEOPC traditionally prized Awards for overall development in 2010 to the most successful companies from the perfume and cosmetics sector in 2010.
Krasnaya Liniya was honored and received the prize “Bulgarian Rose” from the Association in the category for the best small company successfully presented on the market. The Manager Mrs Mila Zlatkova received the Award from Dr. Kirilova who was an official guest of the event and representative of the Ministry of Health.
The nominees were evaluated by a jury, chosen by the Branch organization and the evaluation criteria were as follows:
I. Persistence of the company and economic stability
II. Customer satisfaction and market coverage
III. Innovation and product innovation
IV. Corporate Social Responsibility
V. Communication and business relationships